Customer Service
Online Purchase
Select your preferred colour and size, then add the item to your shopping bag. Proceed to checkout, where you'll enter your shipping and payment details before confirming your purchase.
You'll receive an order confirmation email shortly after completing your purchase. Once your order has been dispatched, we'll send a second email containing your DHL Express tracking information.
Please check your Spam, Junk and Promotions folders first. If you still can't find it after 24 hours, please contact our Concierge Team at hello@shop-loulouthebrand.com and we'll be happy to assist you.
If your order hasn't entered fulfilment yet, we'll do our best to assist with changes such as size, colour or shipping address. Please contact our Concierge Team as soon as possible.
Please contact us as soon as possible. We'll always do our best to accommodate your request, although cancellations cannot be guaranteed once your order has entered the fulfilment process.
Orders
As soon as your order has been dispatched, you'll receive a shipping confirmation email containing your DHL Express tracking number.
Ready-to-ship orders are carefully prepared, quality checked and dispatched within approximately 4–6 business days.
If your order hasn't yet entered fulfilment, we'll do our very best to update your shipping information. Please contact us as soon as possible.
Please contact our Concierge Team and we'll be happy to investigate and provide you with the latest update.
If your order was placed during our platform transition, it may not yet appear in your online account. Rest assured, your order remains active. If you have your order number or confirmation email, our Concierge Team will be happy to locate your order and provide a personal update.
Shipping
Estimated transit times after dispatch are: Europe: 1–3 business days. International: 2–5 business days. Delivery times may vary depending on customs clearance and your destination.
We offer complimentary worldwide DHL Express shipping on all orders.
Orders shipped within Romania and the European Union include all applicable taxes. For destinations outside the European Union, import duties, taxes and customs fees are determined by local authorities and remain the responsibility of the customer.
No. DHL Express is unable to deliver to P.O. Boxes or military addresses.
Returns & Exchanges
Returns must be requested within 14 days of delivery. Items must be unworn, unwashed, free from perfume or makeup marks, returned with all original packaging, and with the LOULOU Security Tag fully intact. Please contact hello@shop-loulouthebrand.com to receive your prepaid DHL Express return label.
The LOULOU Security Tag is an essential part of our return policy. Items returned without the original Security Tag, or with the tag removed or altered, cannot be accepted for return.
No. To ensure smooth customs clearance and tracking, all returns must use the prepaid DHL Express label provided by LOULOU.
Size exchanges are subject to stock availability. Please contact our Concierge Team and we'll gladly assist you. If your preferred size is unavailable, we'll help you find the closest suitable alternative whenever possible.
Once your return has been received and inspected by our Quality Control Team, refunds are processed within approximately 14 business days.
Import duties and taxes collected by local customs authorities are not refundable by LOULOU.
Payments
We accept all major credit and debit cards, together with secure payment methods available during checkout.
Payment is securely processed at the time your order is placed.
Yes. All payments are processed through encrypted and secure payment providers. LOULOU never stores your payment card details.
Product & Sizing
Every product includes a size guide. If you'd like personalised sizing advice, simply contact our Concierge Team with your height, bust, waist and hips. We'll happily recommend the best size for you.
Whenever available, the model's height and size are listed on each product page to help you compare the fit.
Our Concierge Team will gladly help you choose the size that best suits both your measurements and your preferred silhouette.
Most LOULOU garments fit true to size unless otherwise stated on the product page. Oversized, fitted or relaxed silhouettes are always described individually.
Stock & Availability
Most Ready-to-Wear and Denim pieces are available as ready-to-ship items, typically dispatched within 4–6 business days. Some Couture, Bridal or limited-edition pieces may require additional preparation time, which will always be indicated on the product page.
Some signature pieces may return, while others are produced in strictly limited quantities. If you're interested in a sold-out design, please contact our Concierge Team at hello@shop-loulouthebrand.com.
Product Care
Every product includes its recommended care instructions. Many embellished or couture-inspired pieces require specialist dry cleaning to preserve their craftsmanship and finish.
We recommend following the care instructions provided with each garment to ensure its longevity and preserve every detail.
Couture & Bridal
Yes. Selected garments are available with Made-to-Measure options. Please allow approximately 2–4 weeks for production.
Because Made-to-Measure pieces are created specifically for your measurements, they are eligible for Store Credit only.
Please contact our Concierge Team at hello@shop-loulouthebrand.com to arrange a personal consultation with our design team.
Gifting
Absolutely. Every LOULOU order is carefully presented in our signature packaging, making it ideal for gifting.
No. Invoices are sent electronically to the email address used when placing the order.
About LOULOU
LOULOU is an independent luxury fashion house creating Ready-to-Wear, Denim, Bridal and Couture collections. Every collection combines contemporary design with exceptional craftsmanship, resulting in pieces designed to be worn, loved and kept for years to come.
LOULOU was founded in 2012 by Romanian designer Andra Turcanu. Since then, the brand has grown from an independent atelier into an internationally recognised luxury label with clients around the world.
LOULOU was founded by Andra Turcanu, who continues to lead the brand as Founder and Creative Director.
Andra Turcanu is the Founder and Creative Director of LOULOU. She established the brand in 2012 with the vision of creating contemporary luxury pieces that combine refined craftsmanship with a modern, feminine perspective.
LOULOU is proudly designed and crafted in Romania. Our atelier is based in Bucharest, while LOULOU THE BRAND, Inc. serves as the brand's international headquarters in the United States.
At the moment, LOULOU is available exclusively online, allowing us to serve clients worldwide while maintaining the flexibility and craftsmanship of our atelier. From time to time, we also host private appointments, trunk shows and special events.
Every LOULOU garment is proudly crafted in Romania. We work closely with our atelier and trusted specialist artisans, combining exceptional craftsmanship with carefully sourced materials to create every collection.
Many LOULOU pieces include hand-finished details, from embellishments to couture-inspired construction techniques. Because of this artisanal process, subtle variations may naturally occur, making every piece uniquely yours.
Yes. LOULOU is an independent luxury fashion house focused on craftsmanship, thoughtful design and limited collections rather than mass production.
Yes. Many LOULOU collections are produced in limited quantities to preserve their exclusivity and maintain the highest standards of craftsmanship.
Yes. Every collection is designed in-house by the LOULOU creative team under the direction of Founder and Creative Director Andra Turcanu.
LOULOU draws inspiration from art, architecture, cinema, travel and couture craftsmanship. The brand blends effortless confidence with refined tailoring and expressive details to create collections that feel distinctive, feminine and contemporary.
Yes. LOULOU has been worn by internationally recognised artists, performers and public figures while remaining dedicated to creating beautiful pieces for women who appreciate exceptional craftsmanship and distinctive design.
LOULOU creations have been worn by internationally recognised artists including Rita Ora, Sabrina Carpenter, Saweetie, Kehlani, Kylie Minogue, Becky G, Alexandra Daddario, Heidi Klum, Paris Hilton, Thalía and Gwen Stefani, among others.
Yes. LOULOU regularly collaborates with stylists, artists and creative professionals around the world. Partnership enquiries are reviewed individually by our Concierge Team.
AI Campaigns & Product Imagery
Yes. Some of our campaign imagery is created using artificial intelligence, alongside traditional photography with human models. LOULOU was among the early independent luxury brands to embrace AI creatively, beginning to experiment with the technology in 2023. Our goal has never been to replace craftsmanship, but to expand the creative possibilities of how we present our collections.
Absolutely. Every garment featured on our website is a real LOULOU design, created and produced by our atelier. AI is used exclusively to create some of our campaign imagery and editorial storytelling. The garments themselves are genuine products available for purchase.
Yes. Our AI imagery is created using the real garment as its reference, resulting in a visual representation that is highly accurate to the final product. Because every LOULOU piece is individually crafted and many are finished by hand, very small variations may naturally occur. These subtle differences are not imperfections; they are part of the individuality and craftsmanship of every piece.
We see artificial intelligence as another creative tool — much like photography, illustration or digital art. It allows us to imagine beautiful editorial worlds while remaining focused on what matters most: designing and creating exceptional garments. Every collection still begins with real design, real pattern-making and real craftsmanship in our atelier.
Contact
Email: hello@shop-loulouthebrand.com
WhatsApp: +40 735 221 395
Monday – Saturday, 10:00 – 19:00 (EET)
LOULOU THE BRAND, Inc.
651 N Broad St, Suite 201
Middletown, Delaware 19709
United States


